Case Study 2

Starfish Agency-

October 6, 2019

Client: Union Coop

Objective: Union Coop to promote one of the Italian brands in their store.

What did we do?

Collaborated with 4 influencers from different backgrounds and gave them different ingredients to create 2 recipes each. The client wanted to target mainly mothers, hence the chosen influencers had to have Facebook, to target older mothers and Instagram to target younger mothers.

Results

Post reach:

27%

Post views:

14%

Post Engagement:

4%

Channels

instagram facebook

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