Case Study 3
October 6, 2019
Client: Lenovo
Objective:
Promote Moto Z phone and it’s 360 Moto Mod on Social media among Emaratis in a creative approachWhat did we do?
We Identified niche local influencers with different genres from UAE. Each Influencer was given a an adventure where they would have to film the entire adventure using the 360 camera. These videos sat on the best performing platforms among Emiratis, which are Instagram and Snapchat.
Results
In 2 weeks: