Top influencer marketing agencies in Dubai in 2023

Dubai is a hub for the rapidly growing influencer marketing industry in the Middle East. 

With its world-class infrastructure, advanced digital marketing ecosystem, and many high-profile influencers, the city has become a top destination for influencer marketing agencies. In this article, we’ll showcase the leading influencer marketing agencies in Dubai that are helping brands and individuals leverage the power of influencers to boost their reach and visibility. 

If you’re looking to make an impact with influencer marketing in the Middle East, these agencies are the ones to watch.

Starfish 

Starfish is a leading micro-influencer agency in the Gulf Cooperation Council (GCC) region. They specialize in running creative influencer marketing campaigns for some of the region’s biggest brands, leveraging their network of over 3,000 high-quality influencers to launch campaigns at scale.

Starfishes’ influencer database is comprised of content creators with relevant attributes, a large reach, and a level of trust among their followers. Starfish offers a range of services including influencer relationship management, creative strategies, influencer events coverage, content distribution, reporting, and influencer content creation for social media.

Their team has extensive experience in managing campaigns and has formed strong relationships with many influencers from their network. Starfish offers creative strategies to unlock the minds of their clients’ audiences and leave a lasting impression. 

Starfish can also cover events with the right influencers that fit a brand’s image and distribute content to millions of people through industry-leading networks. Plus, they provide customized campaign reports with metrics and consumer and influencer insights to help improve their clients’ products, apps, or services.

If you want to take your influencer marketing to the next level and reach your target audience through the power of social media influencers, look no further than Starfish. 

Ykone 

Ykone Dubai is a leading influencer marketing agency based in the Dubai Design District. Since its establishment in 2014, the agency has worked with both global clients such as L’Oreal, Kering, Estee Lauder, and Coty, as well as regional clients such as the Dubai Tourism Office on their influencer, content, and social strategies. With dedicated teams for client servicing, project management, creative consulting, content production, and finance and accounting, Ykone Dubai has the expertise and capabilities to handle projects holistically. The agency has received several awards for its work in the region, including the YouTube Lantern Award for the Maybelline Web series “Makyaj Wa Banat” and the “Visit Dubai” campaign.

Ykone has become the partner of choice for many iconic brands due to its ability to create and broadcast high-quality content on a local or global scale. The agency’s proprietary technology and data, talent management, and in-house production capabilities set it apart from traditional agencies. As a result of its focus on quality and attention to detail, Ykone has experienced strong growth, doubling its revenue each year. 

Some of the agency’s notable clients include Gucci, Burberry, Dior, Cartier, Chanel, Louis Vuitton, Kenzo, and Chopard.

Ykone also offers Campaygn, its inner technology platform, which is the most advanced analytics platform for optimizing influencer marketing investments. The platform helps brands find and qualify the best influencers for their campaigns, manage all campaigns in one place, measure campaign results, and ROI, analyze performance against competitors, and more.

Influencers.ae 

Influencers.ae is the one-stop-shop for all influencer marketing needs of businesses. Influencers.ae is the first online platform in the GCC region to connect brands with over 12,000 influencers, reaching a total of 600 million followers.

Influencers.ae easy-to-use platform allows businesses to search through the largest database of influencers in the region, compare them to find the perfect match for your brand, and book them with just a simple click. Influencers.ae make it easy for businesses to launch an effective, engaging, and impact-driven campaign for your brand.

The agency has worked with a wide range of brands including Fujifilm, Samsung, Braun, Clarins, Dabur, Toyota, and Ariel, as well as many of the most popular influencers in the region. Our specialties include influencer marketing, influencer agency services, and digital marketing.

ITP 

ITP Live is a leading influencer marketing agency with offices in Dubai, Abu Dhabi, London, Riyadh, Los Angeles, and Mumbai. Founded in 2017 by ITP Media Group, the agency serves as a talent management operation, creating compelling content and campaigns across all social channels with top influencers and celebrities in the region and globally.

In addition to developing dynamic influencer campaigns for multiple clients, ITP Live also organizes bespoke events, conferences, social media workshops, and more to extend the digital footprint of ITP Media Group. The agency’s services include influencer management, creative strategies, content creation, campaign planning and execution, analysis and reporting, media planning, campaign management, celebrity management, and bespoke event planning.

ITP Live has a pool of exclusive influencers and a strong network of globally recognized creators who are vetted through the agency. 

Some of the agency’s notable clients include Microsoft, Playstation, Kenwood, and Gamers without Borders.

The influencer 

TheInfluencer is a marketing agency based in Dubai that specializes in influencer marketing. The agency helps brands reach their target audience through the use of social media influencers, who create authentic and engaging content on platforms such as Instagram, TikTok, and YouTube.

TheInfluencer range of services includes influencer selection, campaign planning and management, content creation, and analysis and reporting. They have a strong focus on delivering measurable results for their clients and a track record of success in the Middle East and North Africa region. TheInfluencer helps brands leverage the power of influencer marketing and the influence of social media personalities to achieve their marketing goals.

In addition to their agency services, they also offer a platform that connects influencers with brands and agencies. By joining their database of verified influencer profiles, influencers can get noticed by brands and agencies and secure campaign assignments. 

TheInfluencers platform allows influencers to scale the number of assignments they can manage and focus on what they do best – creating content and engaging their followers. 

With TheInfluencer, influencers can create drafts, send content for approval, and publish posts with one click. The platform also provides auto reporting for clients, automated billing and payment status tracking, and full workflow automation and documentation to reduce errors, miscommunication, and administrative tasks.

Some of TheInfluencer notable clients include Heinz, Electrolux, Glade, Afia, PediaSure, Raid, and HP. 

Brand ripplr 

Brand Ripplr is a home-grown influencer marketing platform in the Middle East and North Africa (MENA) region. 

The platform offers a range of services to help brands produce creative and effective influencer marketing campaigns, including media campaign amplification, creative content development, event coverage, TVC talent management, compilation videos, barter campaigns, industry update webinars, competitor analysis, and focus groups.

Brand Ripplr’s network includes over 17,000 influencers across the MENA region, and the company has an experienced campaign management team with strong relationships with these influencers. The company’s creative department is dedicated to developing influencer marketing strategies and delivering fresh and innovative ideas using the latest social features. Brand Ripplr also offers influencer negotiations and pricing services to help clients secure cost-effective partnership deals with influencers.

Brand Ripplr’s platform includes a range of features to help brands manage and track campaigns in real time, including access to influencer profiles, audience insights, a performance dashboard, a content management system, and campaign reports with detailed analytics and insights. 

Some of the company’s notable clients include Pepsico, Landmark Group, Nestle, Porsche, PUBG, Estee Lauder, Zara, and Quaker.

In hYpe

Inhype is a hub for creating, curating, executing, and measuring content creator campaigns for brands. 

The company specializes in creating snackable content that is worth sharing on social media and matching relevant creators with brands. The agency has delivered over 17,000 pieces of content and multiple award-winning campaigns by collaborating with over 3,000 creators and 100+ brands since 2018.

Inhype is headquartered in Dubai Design District, Dubai, United Arab Emirates. The company’s services include creative planning, content production, influencer signing, and reporting and analytics. 

The agency is committed to identifying the right ambassadors for brands and uses algorithms and expert talent to thoroughly analyze each influencer profile. The agency also offers data-driven planning, drawing on the insights and experience gained from countless campaigns fed into its CRM.

Looking to tap into the power of influencers to boost your brand’s reach and visibility? The top influencer marketing agencies in Dubai are the perfect resource. 

With extensive networks of influencers and extensive industry experience, these agencies are ready to help you achieve your influencer marketing objectives. Whether you want to run a single campaign or build a long-term partnership, these agencies have the tools and resources you need to succeed. 

In short, if you’re looking to make an impact with influencer marketing in Dubai, these agencies are your go-to resource.